ISSN: IJSB: 2520-4750 (Online), 2521-3040 (Print) JSR : 2708-7085 (online)

Voter perception of campaign components against voting attitudes in the 2010 Ternate regional election

Authors: 

Himawan Sardju, Indrianawati Usman, Hindah Mustika, Mateus Ximenes & Siti Rokhmi Fuadati

Abstract

The number of respondents being sampled as many as 220 respondents. The description of the respondent’s answer is the result of the respondent’s answer to each research variable. The description of the answer will be explained based on the frequency and the results of the mean calculation of each categorized variable. In political campaigns there are two relationships that will be built, namely internal and external. Program, image of social, emotional feeling and image of candidats. The program has a significant effect on voting attitudes, these results provide support for the first hypothesis in this study. Social image has a significant effect on voting attitudes, these results provide support for the second hypothesis in this study. Emotional feelings do not have a significant effect on voting attitudes, this result is contrary to the third hypothesis in this study. The image of candidate has a significant effect on the attitude of choosing, this result provides support for the fourth hypothesis in this study. For politicians or candidates who take part in the elections so that they pay more attention to the image, especially the image of the candidate. Because voters are more interested in choosing in terms of the candidate’s image. For a successful team should offer more courses menyentu on society as a voter. For the next researchers, it is expected to use a cluster sampling method so that the possibility of the population  being represented in the sample is greater.

Key words: attitude, candidates, regional, feelings, social image, Programs affect.

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Title:

Voter perceptions of campaign components against voting attitudes in the 2010 Ternate regional election

Author:

Himawan Sardju, Indrianawati Usman, Hindah Mustika, Mateus Ximenes & Siti Rokhmi Fuadati

Journal Name: International Journal of Science and Business
Website: ijsab.com
ISSN: ISSN 2520-4750 (Online), ISSN 2521-3040 (Print)
DOI: https://doi.org/10.5281/zenodo.1999280
Media: Online
Volume: 2
Issue: 4
Acceptance Date: 02/12/2018
Date of Publication: 06/12/2018
PDF URL: https://ijsab.com/wp-content/uploads/295.pdf
Free download: Available
Page: 770-778
First Page: 770
Last Page: 778
Current Status: Published

Cite This Article:

Himawan Sardju, Indrianawati Usman, Hindah Mustika, Mateus Ximenes & Siti Rokhmi Fuadati (2018). Voter perception of campaign components against voting attitudes in the 2010 Ternate regional election. International Journal of Science and Business, 2(4), 770-778. doi: https://doi.org/10.5281/zenodo.1999280

Retrieved from https://ijsab.com/wp-content/uploads/295.pdf

About Author

Himawan Sardju, (Corresponding Author) Doctoral program student at Airlangga University, Surabaya Management Department, Faculty of Economics and Business Airlangga University, Airlangga 4-6 St, Gubeng, Surabaya, East Java 60115, Indonesia 1 Khairun University, JL. Yusuf Abdurahman, South Ternate City.

Indrianawati Usman, Faculty of Economics and Business Airlangga University, Airlangga 4-6 St, Gubeng,  Surabaya, East Java 60115, Indonesia

Hindah Mustika, Doctoral program student at Airlangga University, Surabaya Management Department,   Faculty of Economics and Business Airlangga University, Airlangga 4-6 St, Gubeng, Surabaya, East Java 60115, Indonesia. 3 Sekolah Tinggi Ilmu   Ekonomi Indonesia (STIESIA), Menur pumpungan 30 street, Sukolilo, Surabaya, East Java 60118

Mateus Ximenes, Faculty of Economics and Business,Institute of Business(IOB), Dili East Timor

Siti Rokhmi Fuadati, Sekolah Tinggi Ilmu Ekonomi Indonesia (STIESIA) Menur pumpungan 30 Street, Sukolilo, Surabaya, East Java     60118

 

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DOI: https://doi.org/10.5281/zenodo.1999280

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