ISSN: IJSB: 2520-4750 (Online), 2521-3040 (Print) JSR : 2708-7085 (online)

Enhancing Supplier Participation in New Product Development through Strategic Procurement: A Study of Chinese Manufacturing Enterprises

 Author (s)

Chen Yonghui

Abstract

This study focuses on the impact of strategic procurement by manufacturing enterprises on supplier involvement in new product development in Guangdong Province, the largest economic province in China. While there is existing research on supplier participation in new product development, less attention has been given to the role of procurement in this process. The study aims to explore the relationships between strategic procurement and supplier capabilities, supplier capabilities and participation in new product development, and enterprise cooperation and supplier participation in new product development. Using a conceptual model based on supply chain and transaction cost theories, the study finds that strategic procurement positively affects supplier investment in new product development through improved supplier capabilities and partnership between enterprises. Additionally, supplier technical and supply capabilities, trust between enterprises, and communication and collaboration positively influence supplier participation in new product development. The study recommends that manufacturing enterprises prioritize the strategic function of procurement, develop existing supplier capabilities, and establish good cooperation with suppliers involved in new product research and development to enhance the impact of strategic procurement on supplier investment in new product development.

Keywords: strategic procurement, partnership between enterprises, supplier capability, and supplier involvement in new product development.

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Title: Enhancing Supplier Participation in New Product Development through Strategic Procurement: A Study of Chinese Manufacturing Enterprises
Author: Chen Yonghui
Journal Name: International Journal of Science and Business
Website: ijsab.com
ISSN: ISSN 2520-4750 (Online), ISSN 2521-3040 (Print)
DOI: https://doi.org/10.58970/IJSB.2111
Media: Online
Volume: 24
Issue: 1
Issue publication (Year): 2023
Acceptance Date: 24/04/2023
Date of Publication: 27/04/2023
PDF URL: https://ijsab.com/wp-content/uploads/2111.pdf
Free download: Available
Page: 1-15
First Page: 1
Last Page: 15
Paper Type: Research paper
Current Status: Published

 

Cite This Article:

Chen Yonghui (2023). Enhancing Supplier Participation in New Product Development through Strategic Procurement: A Study of Chinese Manufacturing Enterprises. International Journal of Science and Business, 24(1), 1-15. doi: https://doi.org/10.58970/IJSB.2111

Retrieved from https://ijsab.com/wp-content/uploads/2111.pdf

About Author (s)

Chen Yonghui, Centre of Postgraduate Studies, Asia Metropolitan University (AMU), Malaysia.

 

 

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DOI: https://doi.org/10.58970/IJSB.2111

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