ISSN: IJSB: 2520-4750 (Online), 2521-3040 (Print) JSR : 2708-7085 (online)

Globalizing Hainan Tourism Products: Lessons from Canadian Tourism Operations Management

 Author (s)

Peng Sun & Xiaode Zuo

Abstract

This article examines the experience of Canada’s tourism product operation and management, which has been highly successful in ensuring dynamic development and innovation while maintaining traditional tourism practices. The Canadian model emphasizes quality assurance, organizational support, marketing, and data analysis, providing valuable insights for the internationalization of Hainan’s tourism products. The study suggests that Hainan should focus on improving the overall coordination of its tourism operations, enhancing scientific quality management, utilizing tourism data effectively, and prioritizing efficient marketing. The development of inbound tourism should be used as an entry point to drive Hainan’s international tourism industry and promote the establishment of an international tourism consumption center. The article highlights the current limitations in Hainan’s internationalization of the tourism industry and identifies the need for a new operational management model that is innovative and effective.

Keywords: Canada, China, Hainan, internationalization, marketing, operation management, product operation, tourism.

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Title: Globalizing Hainan Tourism Products: Lessons from Canadian Tourism Operations Management
Author: Peng Sun & Xiaode Zuo
Journal Name: International Journal of Science and Business
Website: ijsab.com
ISSN: ISSN 2520-4750 (Online), ISSN 2521-3040 (Print)
DOI: https://doi.org/10.58970/IJSB.2121
Media: Online
Volume: 25
Issue: 1
Issue publication (Year): 2023
Acceptance Date: 06/05/2023
Date of Publication: 08/05/2023
PDF URL: https://ijsab.com/wp-content/uploads/2121.pdf
Free download: Available
Page: 1-11
First Page: 1
Last Page: 11
Paper Type: Research paper
Current Status: Published

 

Cite This Article:

Sun, P., & Zuo, X. (2023). Globalizing Hainan Tourism Products: Lessons from Canadian Tourism Operations Management. International Journal of Science and Business, 25(1), 1-11. doi: https://doi.org/10.58970/IJSB.2121

Retrieved from https://ijsab.com/wp-content/uploads/2121.pdf

 

About Author (s)

Peng Sun, School of Management, Jinan University (JNU), Guangzhou, China.

Xiaode Zuo (corresponding author), School of Management, Jinan University (JNU), Guangzhou, China.

 

 

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DOI: https://doi.org/10.58970/IJSB.2121

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