ISSN: IJSB: 2520-4750 (Online), 2521-3040 (Print); JSR : 2708-7085 (online)

Demand-Oriented Differentiation and Homogeneous Management Strategies for Multi-Campus Public Hospitals

 Author (s)

Xiaoyin Guan, Hongxia Li, Bo Wang, Leqin Gong, Min Yang, Peng Sun & Hui Liu

Abstract

This study explores the challenges and strategies involved in managing multi-campus public hospitals, with a focus on balancing differentiated service offerings tailored to regional needs and maintaining homogeneous service quality across campuses. A mixed-methods approach was used, combining qualitative interviews with stakeholders and quantitative surveys with patients and healthcare professionals. Findings revealed significant disparities in resource allocation between campuses, particularly between urban and rural locations, impacting service differentiation. Best practices identified included tailored service offerings, flexible staff roles, and centralized management strategies such as standardized protocols, IT integration, and cross-campus staff rotations. The study concludes that effective management of multi-campus hospitals requires tailored resource allocation, investment in digital health solutions, and a focus on workforce training to ensure both differentiation and homogeneity in service quality. Recommendations are provided for hospital administrators and policymakers to enhance multi-campus operations, and future research is suggested to focus on the role of digital health technologies, AI-driven decision-making, and patient-centered outcomes.

Keywords: Multi-campus hospitals, Differentiated services, Homogeneous management, Resource allocation, Digital health, Public hospital management, Healthcare quality, Telehealth.

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Title: Demand-Oriented Differentiation and Homogeneous Management Strategies for Multi-Campus Public Hospitals
Author: Xiaoyin Guan, Hongxia Li, Bo Wang, Leqin Gong, Min Yang, Peng Sun & Hui Liu
Journal Name: International Journal of Science and Business
Website: ijsab.com
ISSN: ISSN 2520-4750 (Online), ISSN 2521-3040 (Print)
DOI: https://doi.org/10.58970/IJSB.2467
Media: Online
Volume: 41
Issue: 1
Issue publication (Year): 2024
Acceptance Date: 23/09/2024
Date of Publication: 07/10/2024
PDF URL: https://ijsab.com/wp-content/uploads/2467.pdf
Free download: Available
Page: 97-110
First Page: 97
Last Page: 110
Paper Type: Research paper
Current Status: Published

 

Cite This Article:

Xiaoyin Guan, Hongxia Li, Bo Wang, Leqin Gong, Min Yang, Peng Sun & Hui Liu (2024). Demand-Oriented Differentiation and Homogeneous Management Strategies for Multi-Campus Public Hospitals, International Journal of Science and Business, 41(1), 97-110.DOI: https://doi.org/10.58970/IJSB.2467

Retrieved from https://ijsab.com/wp-content/uploads/2467.pdf

About Author (s)

Xiaoyin Guan, Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.

Hongxia Li,Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.

Bo Wang, Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.

Leqin Gong, Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.

Min Yang, Shenzhen Pingle Orthopedic Hospital (Shenzhen Pingshan Traditional Chinese Medicine Hospital), Shenzhen, China.

Peng Sun,  School of Management, Jinan University (JNU), Guangzhou, China. ORCID: https://orcid.org/0000-0002-4850-1870

Hui Liu, (Corresponding author), Public Hygiene and Health Bureau of Pingshan District, Shenzhen, China.

 

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DOI: https://doi.org/10.58970/IJSB.2467

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